The 50s saw the arrival of Youth Dew, the first concentrated perfume oil and what came later in the 70s was a war of scents. Names like Bill Bass, Halston, Gucci and Pierre Cardin were the warriors that set foot in the aroma arena. They still continue to come up with new and enchanting fragrances for its customers all over the world.
What the 80s saw was the rise of the power fragrances like Giorgio, Poison, and Obsession and the following decade on the other hand was a transition to the fresh, fruity and complex. This was a note that was meant to echo for the longest period of time.
